The USA is an important economic and communication area with its own expectations regarding cooperation, appearance, presentation, and professional communication. Anyone working with American business partners, customers, teams, or institutions benefits from a better understanding of communication styles, business etiquette, and cultural differences in everyday work.

This seminar provides practical background knowledge and concrete confidence for professional interaction with American partners, colleagues, and target groups.

The seminar is especially suitable for:

• Companies with business relations in the USA
• Teams with American employees, customers, or partners
• Specialists and managers in international projects
• Organizations with contacts to American institutions or target groups
• Individuals who want to prepare professionally or culturally for the USA

Typical training content:

• Cultural foundations and social characteristics of the USA
• Communication styles, directness, and professional appearance
• Business etiquette, networking, and small talk
• Meetings, presentations, and decision-making processes
• Leadership styles, initiative, and understanding of responsibility
• Cooperation in international projects and virtual teams
• Typical misunderstandings between German and American work culture
• Practical examples, case analyses, and exchange

The content can be individually adapted to your target group, industry, and specific questions. The seminar is possible online, on-site, or as an in-house format.

Date, duration, and price: by arrangement and on request.